Last updated 6/2016
MP4 | Video: h264, 1280×720 | Audio: AAC, 44.1 KHz
Language: English | Size: 2.33 GB | Duration: 2h 12m
Udemy Promotional Video – create a promo video for your Udemy course that works
What you’ll learn
Understand the psychology of creating a promotional video
Understand how to structure a script using the AIDA copywriting method
Understand how to set up a small home based video recording studio
Understand how to create a talking heads video
Requirements
You will need to have access to video equipment
You will need a computer
You will need to be willing to learn a new skillset
Description
This course is not sponsored by or affiliated with Udemy, Inc.
Udemy Promotional Videos
Learn how to create a Udemy promotional video and improve your Udemy marketing and Udemy sales!
You have just 5 to 12 seconds
To get someone’s attention with your promo video
You then have about 1 minute to persuade someone to buy your product
A good promo increases sales
It is a proven fact that a good promo video will dramatically increase your sell through rate.
The promotional video is the most powerful tool for getting sales on your course landing page
But what makes a good promo video?
What are the things you need to do and the things you need to avoid?
A bad video will cause you to lose potential sales.
A good video will generate sales for you.
Learn how to create good promo videos that convert!
In this course you will learn the psychological steps that a buyer takes when buying your course
And you will learn how to incorporate that process into your promo video.
You will also learn how to film your video and create simple powerful talking heads promos that get sales!
So why listen to me?
I run an online marketing and video production company that helps businesses create powerful marketing strategies and we also specialise in video marketing.
The company is called SME Heroes and is very easy to find…
What I teach here are the techniques we use commercially, to produce marketing videos for our clients, who pay us thousands of pounds to produce their videos for them.
Who is this course for?
Do you have an online course that needs a good promo so that you can get more sales?
Maybe you run a business and want to produce a simple, yet powerful promotional video on a budget?
You may even want to learn some video production techniques, like filming talking heads to improve your marketing videos?
If you answered yes to any of these questions, then this course is for you.
What is covered in the course
The difference between a promotional video and a introductory videoPsychology of a promotional videoAIDA scripting techniquesChoosing a cameraChoosing lights and sound equipment on a budgetTeleprompters on a budgetCreating your own studioSetting up your lightingSetting up your soundSetting up your cameraSetting up your compositionOn camera presenceIntros & outrosKeynote animation tipsBasic editing skills you need to learnExample promotional videos
Take the course
Before we go any further, let me just say, I don’t want you to be disappointed.
If you don’t like the course for any reason, you can request a full refund in the first 30 days, no questions asked.
So join me on the other side and learn how to create powerful, yet simple promotional videos that will generate sales!
Overview
Section 1: Lets Get Started!
Lecture 1 Introduction To The Course
Section 2: A Buyers Journey – The Psychology Of The AIDA Scripting Method
Lecture 2 Promotional Video Or Introduction Video?
Lecture 3 Psychology Of A Promo Video
Lecture 4 AIDA Scripting – An Introduction
Lecture 5 AIDA – The Attention Phase
Lecture 6 AIDA – The Interest Phase
Lecture 7 AIDA The Desire Phase
Lecture 8 AIDA The Action Phase
Lecture 9 Promotional Video Script Mind Map
Section 3: Equipment List On A Budget
Lecture 10 Choosing A Camera
Lecture 11 Lighting & Sound Equipment Choices
Lecture 12 Teleprompter Choices
Section 4: Setting Up Your Studio
Lecture 13 Creating Your Own Studio
Lecture 14 Setting Up Your Lighting
Lecture 15 Setting Up Your Sound
Lecture 16 Setting Up Your Camera
Lecture 17 Setting Up Your Composition
Lecture 18 On Camera Presence
Section 5: Graphics – Animations & Editing
Lecture 19 Intros & Outros
Lecture 20 Keynote Animation Tips
Lecture 21 Basic Editing Skills
Section 6: Example Promo Videos
Lecture 22 Introduction To The Promos
Lecture 23 Talking Heads – A Plain Video
Lecture 24 Talking Heads With Text
Lecture 25 Talking Heads With Graphics
Section 7: Closing Thoughts
Lecture 26 Summary For The Course
This course is for you if you want to create a talking heads promo video,This course is for you if you want to learn how to script a marketing video,This course is for you if you have a Udemy course and want to increase sales by improving your promotional video,This course is also for you if you need to know how to set up a video studio on a budget,Do not take this course if you have advanced knowledge in video marketing and production – it is designed for those new to the industry
Homepage
https://www.udemy.com/course/promotional-video-production/
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