Last updated 7/2022
MP4 | Video: h264, 1280×720 | Audio: AAC, 44.1 KHz
Language: English | Size: 5.68 GB | Duration: 17h 30m
SEO training for profitable SEO traffic! WordPress SEO, Yoast SEO, SEO keyword research, on-page SEO, link building SEO
What you’ll learn
Most complete and thorough SEO course on the market
Do SEO on your own for your website or as a freelancer
Dominate Google search as well as other search platforms
Personal help from a responsive and caring instructor
Smart SEO strategies used only by very savvy marketers
Rank almost any page in Google search
Create a very good SEO strategy for your business
Gain insight into how all search engines work: Google, YouTube, Amazon, mobile app stores and more
Use different search engines mentioned above to your advantage to dominate everywhere on the web
Learn SEO secrets and advanced strategies that no one talks about
Go from a beginner to very intelligent about SEO
Save thousands of dollars on hiring SEO consultants or agencies
Learn WordPress SEO, Shopify SEO, and SEO for any other platform like Wix
Requirements
Be excited about using today’s smartest SEO strategies to grow your business.
Description
Do better SEO than your competitors or any freelancer! Get SEO traffic, business growth, and win! Updated almost every month with the latest Google search developments.LATEST Update: Most recent big changes in Google SEO algorithm Site speed case study where I show how to get a fast boost in rankingsHow to use authoritative SEO sites to rank Write better headlines that increase click-through rates with WordPress SEO and Shopify SEOUse social media to boost the SEO rankings of your web pagesWeglot multilingual SEO plugin that will automatically translate your site to 100+ languages so you can rank in SEO in for hundreds of more keywordsGoogle trends for additional keyword researchSEO article writing and SEO copywriting for writing SEO content as a freelancerLearn the SEO strategies I used to reach over a million people by combining SEO with social media, publicity, and using savvy techniques to side-step competition and get lots of traffic to my products! This course is meant to make you strong at SEO and inbound marketing. In the course, I share knowledge from my 10+ years of doing SEO for various websites and helping many entrepreneurs learn SEO. I’ll also share the latest SEO industry developments and Google search algorithm updates.I UNDERSTAND WHAT SEO CHALLENGES YOU ARE FACINGSince I have been working with many entrepreneurs, I have a deep understanding of the common mistakes, misunderstandings, and questions new SEO marketers have. In this SEO course, I address precisely those issues. Plus, I give many insightful and effective "white hat" Google search strategies in order to make you a great SEO marketer. COURSE STRUCTURE PART 1: SEO KEYWORD RESEARCHWe start with Google search fundamentals. We cover SEO keyword research, blogging, and related issues. We go over keyword research tools like the Google Keyword Tool and a few other ways to get SEO keywords. Keyword research is the foundational part of SEO. It is extremely important to get it right, and we devote plenty of attention to it.COURSE STRUCTURE PART 2: ON-PAGE SEOThe second part of this SEO training course covers further Google search topics like how to dominate the top-10 search results of Google with more than one listing, how to do SEO on other platforms to reach great scale, long-tail vs. short-tail keywords, Google penalties, and much more. We also cover Yoast SEO plugin for WordPress SEO. But you can do your on-page SEO using any site like Wix, WordPress SEO, SquareSpace, or Shopify SEO.Recently added: Blogger SEO in WordPress and Google marketing for Shopify SEO.COURSE STRUCTURE PART 3: OFF-PAGE SEO AND LINK BUILDING TO RANK HIGHERThe third part of this SEO course focuses on off-page SEO strategies like link building so your site can rank higher. I explain what kinds of links are good to get, and what kinds of links to stay away from. I also explain how to get links by getting press coverage for your business because that is the best of both worlds. Typically links from publicity also bring you website traffic, and those links come from very strong websites in terms of Google search. COURSE STRUCTURE PART 4: ADVANCED SEO TOPICS LIKE VOICE SEO, MOBILE SEO, SITE SPEED, AND MORE After we cover Google search basics, we get into modern and advanced topics like voice SEO (when people talk into their mobile devices asking for things), making sure your website is mobile SEO friendly, technical SEO with site speed optimization, and more.TOOLS USED IN THE COURSEGoogle Keyword ToolGoogle AnalyticsGoogle Search Console Yoast SEO for WordPress SEO and blogger SEOA number of 3rd party Google research tools including tools to research competitionINSTRUCTOR BACKGROUNDI’ve been an entrepreneur for 15+ years, have coached 1,000+ entrepreneurs in person, taught 100,000+ students, impacted millions of entrepreneurs worldwide creating 6 and 7-figure businesses in the process, and I would love to help you.I am an expert growth marketer with 10+ years of SEO experience. I create winning SEO and overall marketing strategies for my clients all the time. Now it is your turn to grow your business and fulfill your dreams. I am a geek of SEO and I read all the latest SEO news and blogs so any time there is a new SEO development, I am one of the first people to know it, and I add it to this SEO course.BONUSES INCLUDED* Lots of extra freebies, downloadable worksheets, and SEO exercises to make the course more interactive and valuable* Personal invitation to my Facebook community after you complete the course* My list of 50 business-success skills when you complete the courseRESPONSIVE AND CARING INSTRUCTOR: WORLD-CLASS STUDENT SUPPORTIf you have questions, know that I am here to help! I answer 99% of student questions within 24 hours. Many students tell me that other instructors don’t respond. Well, I do because 1) I care about my students.2) I feel a responsibility to make sure that students get their money’s worth from the course.MONEY-BACK GUARANTEE The SEO training comes with an unconditional, Udemy-backed, 30-day money-back guarantee. This is not just a guarantee, it’s my personal promise to you that I will go out of my way to help you succeed with SEO just like I’ve done for thousands of my other students. Invest in your future. Enroll in this SEO training course now and promote any site!
Overview
Section 1: SEO course introduction and what you will get from the course
Lecture 1 SEO course warm welcome and what to expect from the course
Lecture 2 What Google wants us to focus on for SEO in 2022
Section 2: SEO Keyword research
Lecture 3 Understanding search intent so you can capture the most lucrative traffic
Lecture 4 Long-tail vs. short-tail and profitable keywords for best SEO results
Lecture 5 Introduction to SEO keyword research & starting to do keyword research
Lecture 6 Keyword research example & getting you more comfortable exploring SEO keywords
Lecture 7 Keyword exercise to get many unique & original keywords that SEO tools don’t
Lecture 8 SEO keyword mapping and tracking your full list of SEO keywords
Lecture 9 13 ways to get unique SEO keywords for your business
Lecture 10 Keyword density tool: 2 great uses for SEO
Lecture 11 Another fascinating keyword tool
Lecture 12 Course project for practicing SEO
Lecture 13 Google Trends for SEO topic and keyword research
Lecture 14 SEOQuake SEO Chrome plugin to research competition
Lecture 15 Exercise question for practicing keyword research
Lecture 16 Exercise question for practicing keyword research
Lecture 17 Practical application of keywords from scratch – exercise
Lecture 18 Keyword research exercise (music website) – answer one
Lecture 19 Keyword research exercise (music website) – answer two
Section 3: Starting to use SEO tools
Lecture 20 Automatically translate your site, rank in more languages & get more SEO traffic
Lecture 21 Domain authority and a free tool for researching competition for organic SEO
Section 4: Webmaster SEO tools to check search performance and crawling & indexing status
Lecture 22 Setting up your Google Search Console (Webmaster Tools) for SEO
Lecture 23 Creating your sitemap.xml for SEO
Lecture 24 Submitting new URLs and checking for page status and indexing for SEO
Lecture 25 Where your pages are ranking and page/query performance in SEO
Lecture 26 User experience section of Google Search Console
Lecture 27 Google Core Web Vitals for SEO
Lecture 28 Introduction to Google Analytics to understand the impact of your SEO
Lecture 29 Google Search Console exercise
Lecture 30 Google Search Console exercise – answer
Section 5: Common student questions to answer now that you understand about keywords
Lecture 31 Should you have a blog for SEO?
Lecture 32 Common student question – does SEO work for my site technology?
Section 6: On-page SEO: Winning intent match WordPress Yoast SEO & Shopify SEO meta tags
Lecture 33 On-page SEO section introduction
Lecture 34 Change in Google use of meta tags
Lecture 35 How to set up the Yoast plugin for SEO
Lecture 36 How to set up title/description metas for regular blog post SEO
Lecture 37 Writing enticing meta tags to increase Google SEO SERP clickthrough
Lecture 38 Meta tag writing exercise
Lecture 39 Meta tag writing exercise – answer
Lecture 40 Meta tag writing exercise two
Lecture 41 Meta tag writing exercise two – answer
Lecture 42 CHECKLIST: Sales page conversion checklist to boost sales in addition to SEO
Lecture 43 EXAMPLE of a sales page balancing SEO copywriting and conversion optimization
Lecture 44 Example of writing better meta tag and description in Shopify for Ecommerce
Lecture 45 Attractive SEO copywriting exercise one
Lecture 46 Attractive SEO copywriting exercise one – answer
Lecture 47 Attractive SEO copywriting exercise two
Lecture 48 Attractive SEO copywriting exercise two – answer
Section 7: On-page SEO with beyond meta title and meta description
Lecture 49 Cornerstone SEO pages
Lecture 50 The skyscraper method for SEO content
Lecture 51 Interlink your own pages for an SEO boost
Lecture 52 ADVANCED page interlinking: Strategy to boost your SEO
Lecture 53 Correct use of H1 and H2 tags
Lecture 54 Title tooltip tag for SEO
Lecture 55 Image ALT tag for SEO
Lecture 56 How long should a page be for SEO
Lecture 57 Google EAT SEO, Google YMYL and what Google thinks is good content for SEO
Lecture 58 Good grammar on each page, well-written
Lecture 59 SEO KeywordOptimizer tool for on-page text optimization
Lecture 60 Revive Old Posts plugin for social sharing, scheduling & SEO boost
Lecture 61 If you are doing SEO article writing for a client
Lecture 62 How to begin using Google Docs for SEO article writing if you don’t use it yet
Lecture 63 On-page SEO strategy exercise
Lecture 64 On-page SEO strategy exercise – answer
Section 8: URL structure for SEO
Lecture 65 Do keywords in domain or exact-match domains matter?
Lecture 66 URL folder and page names structures for SEO
Section 9: Making your site mobile friendly for SEO
Lecture 67 Using the Google mobile friendliness check tool
Lecture 68 Google indexing update for March 2021 announced in October 14, 2020
Section 10: Finding and removing duplicate and thin content
Lecture 69 Ways of dealing with thin or bad content and what’s really duplicate
Lecture 70 Finding pages to improve or delete by using the Google Search Console
Lecture 71 Identifying and getting rid of bad pages
Lecture 72 Broken link checking tool
Section 11: SEMRush SEO tool for competitor backlink research or your backlink analysis
Lecture 73 Registering for SEMRush
Lecture 74 Finding a link to my site where my page was gone and fixing it to regain SEO
Lecture 75 Finding citation opportunities
Lecture 76 Finding old links and having ways to get many more links from those sites
Lecture 77 Competitor link research for SEO
Lecture 78 How my competitor got great links
Lecture 79 Backlink audit to find toxic links to disavow
Section 12: Off-page SEO and Google citations to boost SEO for new local websites
Lecture 80 Off-site SEO section introduction
Lecture 81 How to get citations and brand mentions for SEO
Lecture 82 Using your industry-specific websites for SEO and citations
Section 13: Off page SEO & Link-building
Lecture 83 What to look for in a link that boosts SEO ranking
Lecture 84 Do follow vs. no follow links for SEO
Lecture 85 No-follow update and the new UGC and Sponsored attributes
Lecture 86 Does linking out to other sites help SEO?
Lecture 87 Guest blogging for SEO
Lecture 88 Guest blogging pitch script for SEO
Lecture 89 How to get links on Wikipedia to boost SEO
Lecture 90 Getting backlinks from product reviews
Lecture 91 How to use Google Alerts to link-building
Lecture 92 Disavowing bad links
Lecture 93 Exercise for choosing where to get links
Lecture 94 Exercise for choosing where to get links – answer
Lecture 95 Exercise – reverse a pitch and turn it in it into a backlink
Lecture 96 Exercise answer – reverse a pitch and turn it in it into a backlink
Section 14: How to get .edu links from authoritative universities
Lecture 97 Introduction to .edu link, and which are good and bad
Lecture 98 How to get edu links with internships
Lecture 99 How to get .edu links with scholarships
Lecture 100 Edu link exercise
Lecture 101 Edu link exercise – answer
Section 15: Practical SEO strategy examples
Lecture 102 Practical examples of SEO for different websites – section introduction
Lecture 103 Practical SEO example and case study of how I would do SEO for a website of mine
Lecture 104 Successful blog SEO example
Lecture 105 SEO for Ecommerce
Section 16: Don’t fall for potential scams or bad services
Lecture 106 Don’t fall for potential scams or bad services
Section 17: Other SEO backlink strategies
Lecture 107 Linkable asset for SEO to make your link-building easier
Lecture 108 Link-begging script example you can use to get links for SEO
Lecture 109 How to get backlinks for SEO from events
Lecture 110 How to use events to build links
Lecture 111 RadioGuestList for link building
Lecture 112 HARO for link building and publicity
Lecture 113 Linkbuilding exercise
Lecture 114 Linkbulding exercise – answers
Section 18: Link building and boosting SEO with memes
Lecture 115 Introduction to link building with memes
Lecture 116 How to begin finding viral memes to post on your social media
Lecture 117 How to create your own image memes in minutes and for free
Lecture 118 How to create your own gifs to go viral
Section 19: Press releases for link-building to boost your inbound marketing
Lecture 119 Press release section introduction
Lecture 120 Which situations are press releases for?
Lecture 121 Starting to write the press release with the title
Lecture 122 Subtitle for your press release
Lecture 123 Writing the press release as a story and to add keywords
Lecture 124 If journalists copy and paste your press release, how will it impact your SEO?
Lecture 125 Example of PLR licensing service press release
Lecture 126 Example for a book release
Lecture 127 Submitting the press release
Lecture 128 20 websites to promote press releases
Lecture 129 Results
Lecture 130 Press release exercise
Lecture 131 Press release exercise – answer
Lecture 132 Press release exercise two
Lecture 133 Press release exercise two – answer
Section 20: Different way of looking at things for a moment
Lecture 134 SEO ranking factor myths from Google staff
Section 21: Smart and savvy SEO – beyond WordPress or Shopify sites
Lecture 135 Smart non-Google SEO. No, this IS NOT about Yahoo or Bing
Lecture 136 NEW! SEO thumbnail and logo secret with case study
Lecture 137 Recommending your own products to get them recommended – beyond just SEO
Lecture 138 6-figure client recommendation algorithm case study – beyond just SEO
Lecture 139 Recommending other products alongside yours promoted next to them – beyond SEO
Lecture 140 How to increase these "signals" – beyond just SEO
Lecture 141 How to work up to getting all the great reviews and engagement – beyond just SEO
Lecture 142 Marketplace SEO exercise
Lecture 143 Marketplace SEO exercise – answer
Lecture 144 Marketplace SEO exercise – answer two
Section 22: Local Google SEO and Google map ranking
Lecture 145 Introduction to local SEO for inbound marketing
Lecture 146 How to get on the Google map SEO search results
Lecture 147 Ranking for local SEO searches through local business listing directories
Lecture 148 Last words on local SEO and doing local SEO anywhere else in the world
Lecture 149 Local SEO exercise
Lecture 150 Local SEO exercise – answer
Section 23: SEO penalties! Very important – don’t get penalized!
Lecture 151 SEO penalty: Panda
Lecture 152 SEO penalty: Penguin
Lecture 153 More different penalties
Section 24: Google voice SEO: New and rapidly growing so start taking advantage of it
Lecture 154 Voice SEO section introduction
Lecture 155 Types of devices for voice SEO
Lecture 156 Three types of searches for voice SEO
Lecture 157 Answer box SEO with FAQ pages to rank different kinds of businesses
Lecture 158 A more detailed content strategy beyond the FAQ – voice SEO
Lecture 159 Example of voice SEO for local business
Lecture 160 Example of voice SEO for eCommerce
Lecture 161 CNET page with all the things you can search for using "OK Google" – voice SEO
Lecture 162 Search result position zero: Two important things to know about answer box SEO
Lecture 163 Very aggressive SEO content marketing strategy
Lecture 164 Google voice SEO – exercise
Lecture 165 Google voice SEO exercise – answer
Section 25: Improving site load speed for SEO
Lecture 166 Site speed section introduction and how it impacts SEO
Lecture 167 Results of how my site’s SEO ranking jumped after boosting site speed load
Lecture 168 Let’s begin analysis of your site with these 3 free site speed analysis tools
Lecture 169 Critical Rendering Path and how it impacts page elements, load speed and SEO
Lecture 170 Case study and immediate results of taking out unused CSS from a page
Lecture 171 Case study of reducing image size issues to boost site speed and SEO
Lecture 172 Speeding up the site with JavaScript loading optimizations
Lecture 173 Case study of getting rid of Google products – interesting perspective for SEO
Lecture 174 Case study conclusion and exposing Google product problems and reporting – SEO
Lecture 175 Reduce image size for faster loading and SEO by using Page Speed Insights
Lecture 176 Further reducing image size to help site load speed and SEO
Lecture 177 "Minifying" CSS, html and JavaScript file sizes – helps site load speed and SEO
Lecture 178 Enabling compression to boost site speed and SEO
Lecture 179 Caching plugins for WordPress – helps with site speed and SEO
Lecture 180 File SEO optimization strategies checklist
Lecture 181 Google services actually slowing down your site – questionable for SEO
Lecture 182 Google AdSense and page load speed InfoGraphic – not directly SEO
Lecture 183 Page optimization prioritization strategy for SEO
Lecture 184 GTMetrix YouTube report and how it impacts site load speed and SEO
Lecture 185 How to get to Lighthouse documentation – not directly SEO
Lecture 186 Case studies of performance of different websites – impacts SEO
Lecture 187 Finding unused CSS using the JitBit tool
Lecture 188 Shopify bad results due to 3rd party CSS and JS
Lecture 189 Unused CSS in a WordPress template
Lecture 190 JavaScript defer and async tags
Lecture 191 Last changes to speed up loading of YouTube and images
Lecture 192 Site speed exercise
Lecture 193 Site speed exercise – answer
Lecture 194 Site speed exercise two
Lecture 195 Site speed exercise two – answer
Section 26: Google Image SEO (applies to WordPress SEO or Shopify SEO)
Lecture 196 Introduction to Image SEO section
Lecture 197 Explaining the Google image search SEO
Lecture 198 Setting your image path folders to have the right keywords for SEO
Lecture 199 ADVANCED: Image SEO strategy for branding, sales, and SEO boost
Lecture 200 Best practices for your IMG tag for SEO and boosting conversion
Lecture 201 How to use WordPress settings for best practices with images for image SEO
Lecture 202 Image dimensions for social media posting – helps SEO
Lecture 203 Google image guidelines when doing image SEO
Lecture 204 Google Webmaster forum and YouTube channel for SEO
Lecture 205 Adding a footer for your image – HTML – image SEO
Lecture 206 Image SEO exercise
Lecture 207 Image SEO exercise – answer
Section 27: How to rank in most top-10 SEO results (applies to WordPress SEO or Shopify SEO)
Lecture 208 Section introduction: Making all 10 Google SEO results promote your business
Lecture 209 Google map SEO with Google My Business (previously Google Local)
Lecture 210 Getting YouTube videos to rank in Google search for SEO
Lecture 211 Amazon or other eCommerce websites for SEO
Lecture 212 Facebook page for SEO
Lecture 213 Twitter profile can be used for SEO
Lecture 214 Slideshare can rank in SEO
Lecture 215 Quora pages can rank in Google SEO
Lecture 216 Publicity mentions can rank in Google SEO
Lecture 217 Google news
Lecture 218 Multiple pages in Google Top-10 results – exercise
Lecture 219 Multiple pages in Google Top-10 results – exercise answer
Section 28: Google SEO rich snippets for better click-through from search pages
Lecture 220 Introduction to Rich Snippets SEO section
Lecture 221 Rich snippets vs. Featured snippets for SEO
Lecture 222 Setting expectations: How long it will take for rich snippets to show up SEO
Lecture 223 Structured data markup helper for non-developers and developers
Section 29: 32-point SEO audit checklist (applicable whether you are doing WordPress SEO or
Lecture 224 SEO Audit (applicable whether you are doing WordPress SEO or Shopify SEO)
Section 30: Freelancing with SEO on Fiverr – or getting an SEO job
Lecture 225 Freelancing with SEO on Fiverr – section introduction
Lecture 226 SEO job interview questions and common questions for SEO freelancers
Lecture 227 How many gigs to create and how leveling up works on Fiverr
Lecture 228 How to apply to become a seller on Fiverr
Lecture 229 The goal for how your Fiverr freelancing profile should appear
Lecture 230 Introduction to Fiverr SEO
Lecture 231 Fiverr keyword checklist
Lecture 232 How to quickly get a gig to rank well in Fiverr
Lecture 233 Ranking fluctuations
Lecture 234 Targeting long-tail keywords
Lecture 235 Copywriting for title which can help you make your Fiverr gigs more attractive
Lecture 236 Copywriting for your Fiverr freelancing gig description
Lecture 237 Example of writing a gig description
Lecture 238 Making people buy your gig-extras
Lecture 239 Consumables, next-gig up-sell strategy or gig-carousel
Lecture 240 Example of a freelancer who makes thousands of dollars per client that I hire
Lecture 241 Fiverr vs. UpWork (why I prefer freelancing on Fiverr)
Lecture 242 Exercise
Lecture 243 Exercise answer
Section 31: Building an SEO agency from your SEO freelancing business
Lecture 244 SEO agency section introduction
Lecture 245 Overview of marketing strategies so you can fit each into your marketing
Lecture 246 Your positioning and differentiation
Lecture 247 How to choose a domain name
Lecture 248 How to set up your website professionally and on your own
Lecture 249 Agency website conversion checklist
Lecture 250 CHECKLIST to build credibility and branding outside of your website
Lecture 251 Basic agency keywords
Lecture 252 D7LeadFinder lead generation tool introduction
Lecture 253 D7LeadFinder results
Lecture 254 Using FindThatLead browser extension for LinkedIn using Chrome to get emails
Lecture 255 LinkedIn connection message template to immediately compel and interest people
Lecture 256 LinkedIn welcome message template
Lecture 257 SEO agency exercise
Lecture 258 SEO agency exercise – answer
Section 32: Further resources
Lecture 259 FREE: Copy of my marketing book so you can create a great marketing strategy
Lecture 260 Course certificate: How to get it if you need it
Lecture 261 Congratulations! Thank you for being a great student! And some parting words.
Entrepreneurs, bloggers and website owners who want to grow through SEO,People learning WordPress SEO or Shopify SEO,SEO freelancers,People who want to learn the latest Google trends
Homepage
https://www.udemy.com/course/seo-with-google-other-large-platforms-to-get-great-scale/
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