Last updated 7/2022
MP4 | Video: h264, 1280×720 | Audio: AAC, 44.1 KHz
Language: English | Size: 1.76 GB | Duration: 5h 43m
Go viral, get more FB sharing! Facebook marketing & advertising strategies with business groups, pages, FB Live, Pixel
What you’ll learn
Grow fans, engagement and customers using Facebook
New lecture with 25 strategies to promote your business on Facebook
World-class student care by a caring instructor
Maximize the reach of every one of your Facebook updates
Difference between promoting your business with personal accounts, business pages, groups and fan pages
Create a store right on your Facebook page and sell from it
Office hours to get advice and have your Facebook marketing questions answered by an expert
Get more likes, shares, and comments on your Facebook posts
Facebook hacking for virality
Requirements
Inspiration to promote and grow your business with social media
Description
LATEST UPDATE for 2022: Re-filmed 90% of this Facebook marketing course and added:How to go viral – the formula for Facebook virality Facebook Live to build more superfans and drive salesBest practices for Facebook pages and groupsHow to boost engagement for each Facebook post and tap into new audiencesHow to write amazing headlines for your Facebook posts that grab attentionHow to run contests on Facebook * OVER 4,500+ DELIGHTED STUDENTS HAVE TAKEN THIS FACEBOOK MARKETING COURSE Promote your business, personal brand, or products on Facebook, learn viral Facebook hacking, and increase growth and engagement. The course will teach you the proper Facebook marketing for your personal Facebook profile, business pages, and advertising (Facebook’s paid marketing) to most effectively promote your business. The course will also teach you what not to waste your time with, and what strategies might be effective. WHY I MADE THIS FACEBOOK MARKETING COURSEIn my business coaching practice, I help many people with their marketing. Most people struggle with Facebook marketing. It is vital that as a business owner you become very savvy with online marketing very quickly because that will be the difference between getting clients or not. And since most people first think about promoting their business on Facebook when they get started with their business, this is a very necessary course to take. WHAT TO EXPECT FROM THIS COURSEAfter taking this Facebook marketing course, you will be able to comfortably determine what Facebook marketing strategies are viable for your business, and what strategies may be poor choices. That will empower you to make good decisions in how you promote your business on Facebook. INSTRUCTOR BACKGROUNDI’ve been an entrepreneur for 15+ years, have coached 1,000+ entrepreneurs in person, taught 150,000+ students.My work has had a positive impact on millions of entrepreneurs, improving lives in every country of the world, creating 6 and 7-figure businesses in the process, and I would love to help you next.BONUSES INCLUDED* Lots of extra freebies, downloadable worksheets, and exercises to make the course more interactive and valuable* Personal invitation to my Facebook community after you complete the courseRESPONSIVE AND CARING INSTRUCTOR: WORLD-CLASS STUDENT SUPPORTIf you have questions, know that I am here to help! I answer 99% of student questions within 24 hours. Many students tell me that other instructors don’t respond. Well, I do because 1) I care about my students.2) I feel a responsibility to make sure that students get their money’s worth from the course.CERTIFICATE FOR FACEBOOK MARKETING When you complete 100% of the videos in this Facebook marketing course, you will be emailed a certificate of completion by Udemy so you can show it as proof of your Facebook marketing expertise, and that you have completed a certain number of hours of instruction in Facebook marketing.MONEY-BACK GUARANTEEThis Facebook marketing course comes with an unconditional, Udemy-backed, 30-day money-back guarantee. This is not just a guarantee, it’s my personal promise to you that I will go out of my way to help you succeed on Facebook just like I’ve done for thousands of my other students. Invest in your future. Enroll now.
Overview
Section 1: Facebook marketing course introduction: See what you will get from the course
Lecture 1 Welcome and course introduction and what to expect
Lecture 2 NEW! How I sell on Facebook in an effective and legitimate way (with scripts)
Section 2: Immediately increase post engagement with amazing headlines
Lecture 3 EXAMPLES & HOW TO’S: Write headlines that will grab attention
Lecture 4 ACTIONABLE EXERCISE: Rewrite your social posts and get feedback
Section 3: Facebook algorithm
Lecture 5 Facebook marketing from a page vs. group vs. personal page vs. fan page
Lecture 6 How the Facebook algorithm works
Lecture 7 How to make engagement beget more engagement
Lecture 8 Newest information on how to make the Facebook feed algorithm show your posts
Section 4: Boosting Facebook engagement and virality of every post
Lecture 9 Colored background posts to boost engagement
Lecture 10 How to use images in posts to increase engagement
Lecture 11 Engagement hack: Facebook text delights to draw attention to your posts
Section 5: How to go viral on Facebook
Lecture 12 Calculating virality with the viral coefficient calculator
Section 6: How to use viral memes to go viral and boost sharing – viral Facebook hacking
Lecture 13 Introduction to using memes
Lecture 14 How to begin finding viral memes to post on your social media
Lecture 15 How to create your own image memes in minutes and for free
Lecture 16 How to create your own gifs to go viral
Lecture 17 Boosting virality with sharables and quotables
Section 7: Marketing from your personal page (easiest since you already have that audience)
Lecture 18 Easiest Facebook marketing: From your own personal page
Section 8: Facebook page setup basics
Lecture 19 Facebook page section introduction
Lecture 20 Beginning to set up your Facebook page
Lecture 21 Page banner size
Lecture 22 Setting the profile and brand image
Lecture 23 How to set up your Facebook page screen name
Lecture 24 Facebook page call to action button and About section
Lecture 25 Creating a store on your Facebook page
Section 9: Using your Facebook page to promote your business
Lecture 26 Hack to boost engagement in a Facebook page
Lecture 27 2 EXAMPLES of well-run Facebook pages for two different types of businesses
Lecture 28 How to sell B2B products with a Facebook group – strategy that impressed me
Lecture 29 (Older but relevant) low engagement study). Don’t worry, we’ll increase it.
Section 10: Setting up your Chatbot for engagement and sales
Lecture 30 Introduction to Facebook page chat automation and chatbots
Lecture 31 Setting up your Facebook away message
Lecture 32 Setting a Facebook page greeting in Facebook page settings
Lecture 33 Registering on the chatbot site for free
Lecture 34 Example of a test chatbot I made to show you how I’d use it to sell
Lecture 35 How to actually create your chatbot – WALKTHROUGH STEP-BY-STEP
Lecture 36 Finalizing your chat bot and making it go LIVE
Section 11: Marketing from your group on Facebook
Lecture 37 Introduction to Facebook group marketing for engagement
Lecture 38 How to engage people in your group
Lecture 39 Post topic ideas that get engagement
Lecture 40 How to get people into your group
Lecture 41 Group rules and long-term success
Lecture 42 Examples of successful Facebook groups
Lecture 43 Premium and exclusive group strategy
Lecture 44 How to sell using pinned-posts
Lecture 45 How Facebook is replacing a large use of LinkedIn
Section 12: Events on Facebook to get more engagement and exposure for your brand
Lecture 46 Getting extra sharing and engagement with Facebook events
Lecture 47 Example of how your event listing gets automatic promotion on friends profiles
Lecture 48 Walkthrough of how to set up the event
Section 13: Running contests on Facebook to boost engagement and traffic
Lecture 49 Introduction to running contests
Lecture 50 Facebook’s contest policies
Lecture 51 How to post your Facebook contest
Lecture 52 Really smart ways to announce the winner in a way that gets much more engagement
Section 14: Common question about promoting on Facebook via your website
Lecture 53 On your website, asking people to like vs share
Section 15: Facebook traffic trends
Lecture 54 Most traffic on Facebook is from outside United States. What that means for us
Section 16: Facebook marketplace & selling in local and global groups
Lecture 55 What kind of groups you can sell from locally
Lecture 56 Starting to use local Facebook groups
Lecture 57 Joining a BUY/SELL group
Lecture 58 How to post products for sale
Lecture 59 Results of my own posting – case study
Lecture 60 How to create your own local sale group
Lecture 61 How others sell
Section 17: Using global Facebook groups to sell
Lecture 62 How to find good Facebook groups to sell to
Section 18: Facebook hacking (and other social media) with automation
Lecture 63 Social media and Facebook automation section introduction
Lecture 64 Social media automation tools
Lecture 65 Walkthrough of my SocialOomph account
Section 19: Introduction to Facebook ads
Lecture 66 Facebook ads introduciton
Lecture 67 Facebook ad strategies and goals
Lecture 68 When not to run Facebook ads
Lecture 69 What is the Facebook Business Manager and why you should use it
Lecture 70 Setting up 2-factor authentication for security – now required by Facebook
Lecture 71 Adding a page to our Facebook Business Manager account
Lecture 72 Creating an ad account in Facebook Business Manager
Lecture 73 Page permissions and details
Lecture 74 Difference of campaigns, ad sets, and ads. Plus, introduction to experimenting
Lecture 75 Organizing my music page ads to build a fan base and grow
Lecture 76 How to choose the campaign type
Lecture 77 How to add a catalog of products to your Facebook page
Lecture 78 Publishing your store on your Facebook page
Lecture 79 How to create a custom conversion event and a tracking pixel
Lecture 80 Showing how I created one campaign with multiple ad sets
Lecture 81 Running an ad directly to your product catalog
Lecture 82 Narrowing your Facebook ad targeting
Lecture 83 Budgets for your ads
Lecture 84 Narrowing down your targeting and expanding experiments after you get data
Section 20: Facebook Live
Lecture 85 Introduction to Facebook Live
Lecture 86 Going Facebook Live on mobile
Lecture 87 How to run your Facebook Live sessions
Section 21: Further resources and possible next steps
Lecture 88 Bonus lecture: Next steps after this Facebook marketing course
If you are excited and motivated to grow your business with Facebook marketing
Homepage
https://www.udemy.com/course/facebook-marketing-course/
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