Last updated 6/2022
MP4 | Video: h264, 1280×720 | Audio: AAC, 44.1 KHz
Language: English | Size: 794.94 MB | Duration: 2h 15m
Business development course: create strong business relationships and distribution, technology, and brand partnerships
What you’ll learn
Learn to negotiate good business development deals
Learn how to structure business development deals
Use technology, information, distribution, and brand partnerships
Learn how to start and grow your business relationships
Requirements
NA
Description
Master business development to leverage strengths of other companies to enhance your own through creating business partnerships that carry long-term benefits for your business and the businesses you partner with.LEARN HOW TO ALIGN AND STRUCTURE DEALSSee examples of how to take a hopeless business situation, and reverse it using business development that helps you partner with with the right kinds of companies that can help you.EMPHASIS ON THE QUALITY OF RELATIONSHIPSThe emphasis of this course will be on quality of the most important business relationships rather than many mediocre relationships.Anyone can send out mass spam-like email campaigns hoping to get a few responses. But those aren’t too well targeted, and typically yield poor results. The best results come from fostering a few wisely chosen business relationships with the right people. If your relationships with the right people grow over time, it will lead to many big deals where everyone wins.GET INTO GOOD DEALSIt’s not enough just to do business development (sometimes referred to as biz dev), you also have to negotiate a good deal for your business, and the business you are partnering with. So in this course, you will also learn the common negotiation tactics where both parties win.
Overview
Section 1: Introduction and welcome
Lecture 1 Introduction and welcome
Lecture 2 Difference: business development vs. B2C vs. B2B. Long-term strategy
Lecture 3 Situations: product development, brand leverage, marketing, info-sharing
Section 2: Case studies and examples of real businesses and business development options
Lecture 4 Case studies and examples of real businesses and business development options
Section 3: How to start good business development relationships
Lecture 5 Start business relationships by networking in your niche – trust is imperative
Lecture 6 Bad business development cold pitch example
Lecture 7 Example of a good business development cold pitch
Section 4: What to do in first meetings
Lecture 8 Strategies to start an initial business development meeting
Lecture 9 Script elements for your first business development meeting or call
Lecture 10 How to follow up the first business development meeting or call
Lecture 11 Example of a real follow-up email and a mistake I made
Section 5: Business card networking – build your network, Rolodex, business relationships
Lecture 12 Business card networking section introduction
Lecture 13 Body language for successful networking
Lecture 14 Short pitch under 30 seconds
Section 6: Deal terms and some negotiation tactics
Lecture 15 Introduction to negotiation in a way that strengthens the relationship
Lecture 16 Bad-cop, good-cop negotiation technique
Lecture 17 Who should name the first price?
Lecture 18 B.A.T.N.A, bluffing, and when to walk away
Section 7: What not to do – errors when pitching
Lecture 19 What not to do – errors when pitching
Section 8: Using meeting-scheduling software for increased time management & organization
Lecture 20 Introduction to a scheduling software for booking meetings and appointments
Lecture 21 How to set up Hubspot appointment scheduling software
Lecture 22 Sending out the appointment-scheduling invitation with your schedule link
Section 9: Conclusion
Lecture 23 Thank you for taking the course
Entrepreneurs, business owners, and people looking add business development to their skills
Homepage
https://www.udemy.com/course/business-development-course/
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