Marketing 6th Edition
by Dhruv Grewal
English | 2018 | ISBN: 1259709078 | 721 Pages | PDF (True) | 163 MB
Underscoring that even the best products and services will go unsold if marketers cannot communicate their value, Marketing explores fundamentals and new influencers, with comprehensive coverage and topics like social media and ethics integrated throughout. A robust suite of instructor resources and regularly updated grewallevymarketing.com blog will keep classroom discussions current and engaging.
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