DIY Branding for Beginners: Design a Unique Logo Using Canva
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https://www.skillshare.com/classes/DIY-Branding-for-Beginners-Design-a-Unique-Logo-Using-Canva/1351046464
Genre / Category:Drawing & Painting
File Size :1.1GB
Product Details Do you need an amazing logo for your business or personal brand? Do you want to be able to create it yourself with ease? A skillfully designed logo strengthens brand recognition and distills the essence of your brand’s aesthetic-however, getting that perfect logo isn’t always an easy process, until now!
In this class, you will learn how to use the incredibly intuitive and user-friendly platform of Canva to design your own logo and define your brand. I’ve infused each lesson of this class with digital branding principles. You’ll learn what I wish I knew when I got started, and the insights I’ve developed in my last 15 years as a Founder and Creative Director in the digital branding field.
We’ll cover:
- The basic principles of a good logo,
- The foundational branding skills of identifying your target audience and conducting a competitor analysis,
- How to research and define your color palette and visual style,
- How to gather inspiration from other logos in your market/industry,
- The Canva platform and how to design within it,
- How to work in Canva to build upon templates with custom elements, colors, and font, to create a unique logo,
- How to create logo variations and how to pick your favorite one,
- How to make sure our logos work on various mediums and in multiple sizes,
- And how to finalize and export your logo in Canva, so you can begin using it!
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