The New Rules of Marketing and PR (8th Edition) How to Use Content Marketing, Podcasting, Social Media, AI [Audiobook]

English | ASIN: B0B89VHNKF | 2022 | 16 hours and 51 minutes | MP3 | M4B | 464 MB
The eighth edition of the pioneering guide to generating attention for your idea or business, jam-packed with new and updated techniques. The latest edition of The New Rules of Marketing and PR has been completely revised and updated to present the most innovative methods and cost-effective strategies. The most comprehensive update yet shows you details about the pros and cons of AI and machine learning to automate routine tasks. Your life is already AI-assisted. Your marketing should be too, but there are challenges to be aware of. The eighth edition of The New Rules of Marketing and PR: How to Use Content Marketing, Podcasting, Social Media, AI, Live Video, and Newsjacking to Reach Buyers Directly is the ideal resource for entrepreneurs, business owners, marketers, PR professionals, and managers in organizations of all types and sizes.