Free Download Clayton M. Christensen, Marc Benioff – foreword, L.J. Ganse (Narrator), Jonathan Todd Ross (Narrator), "The Innovator’s Dilemma, with a New Foreword: When New Technologies Cause Great Firms to Fail"
English | ASIN: B0CY78H4Q1 | 2024 | MP3@64 kbps | ~08:23:00 | 231 MB
The bestselling classic on disruptive innovation by renowned author Clayton M. Christensen.
His work is cited by the world’s best-known thought leaders, from Steve Jobs to Malcolm Gladwell. In this classic bestseller-one of the most influential business books of all time-innovation expert Clayton Christensen shows how even the most outstanding companies can do everything right yet still lose market leadership.
Now with a foreword by Marc Benioff, the cofounder and CEO of Salesforce, Christensen explains why most companies miss out on new waves of innovation. No matter the industry, he says, a successful company with established products will get pushed aside unless managers know how and when to abandon traditional business practices.
Offering both successes and failures from leading companies as a guide, The Innovator’s Dilemma gives you a set of rules for capitalizing on the phenomenon of disruptive innovation.
Sharp, cogent, and provocative-and consistently noted as one of the most valuable business ideas of all time-The Innovator’s Dilemma is the book no manager, leader, or entrepreneur should be without.
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